Elseve Anti-Orange Purple Shampoo - with its formula containing purple colorants and a UV filter, neutralizes opposing tones and fights against unwanted orange-yellow reflections in the hair. It starts to show its effect from the first use. Apply once a week to your wet hair by massaging for 1-3 minutes during your shampoo routine and rinse thoroughly. Elseve Hair Savior Purple Liquid Care Cream - with its formula enriched with herbal collagen, strengthens the hair by helping to fight against hair damage and dullness. It allows you to have brighter, more radiant and well-groomed hair. Apply to hair lengths at any time: after shampooing - before blow drying - before styling - as a finishing touch for shine and protection. It is not rinsed. 10 EFFECTS IN 1 Hair strengthening with up to 99% less breakage* Reduced appearance of split ends Increased hair fiber thickness up to 9.5%** Hair surface repairMore moisturized hair feeling Shinier hairHair that is up to 10 times easier to comb**Easier to style hair230° Heat protection up to C. Protection against frizz up to 24 hours