With its formula reinforced with the hyaluronic acid molecule, which can hold 1000 times more water than its weight, elseve hydra [hyaluronic] 72-hour moisture plumping mask instantly plumps the hair with intense moisture - without weighing the hair down - moisturizes x10 more for 72 hours. Elseve hydra [hyaluronic] 72-hour moisture plumping mask. The mask - with its formula containing hyaluronic acid, plumps the hair with moisture - moisturizes it intensively without weighing it down. Apply to the lengths and ends of your hair after Elseve hydra [hyaluronic] shampoo. Rinse after waiting for 2-3 minutes.