Hair dye specially developed for men. Thanks to the natural-looking color result, no one will know that you dyed your hair. Moreover, it provides fast and easy application. It's as easy as shaving! It covers the whites to match your own color tone. Innovative Twist-and-Use Technology - specially developed for quick and easy application. Moreover, the waiting time is only 5 minutes! It does not contain ammonia. It does not irritate the scalp. It flows from the hair as you wash it within 6 weeks. Product UsageTRANSLATE! Turn the gray area on the bottle 360° in the direction of the arrow. SHAKE! Shake it up and down to mix the product and break the black tip at the top of the bottle by pressing it front and back. APPLY! Apply evenly to your hair using the special application comb. Wait 5 minutes and then rinse.