Elseve Hair Savior Purple Liquid Care Cream - with its formula enriched with herbal collagen, strengthens the hair by helping to fight against hair damage and dullness. It allows you to have brighter, more radiant and well-groomed hair. 10 EFFECTS IN 1 Hair strengthening with up to 99% less breakage* Reduced appearance of split ends Increased hair fiber thickness up to 9.5%** Hair surface repair More moisturized hair feeling Shinier hair Hair that is up to 10 times easier to comb** More easy-to-style hair Heat protection up to 230°C Protection against frizz up to 24 hours